UX Design
UX Design
User interaction drives conversion and conversion drives your revenue. We understand your product and try putting our perspective to it that blends the latest technology, design, and usability. Offering minimalist UI/UX solutions that match the trends of today and the technology of tomorrow. Creating a design that improves app stickiness and user retention is the recipe for a successful user experience.
Our Approach
1/5 -Research Analysis
Conducting user and market research to set the right expectations and gauge resources, design requirements, and complexities. Our team conducts in-depth interviews and competitive research to analyse the design prospects followed by UX/UI development.
2/5 - Wireframing & Prototyping
Here’s us wrapping your dream product with a structure for creating backbone and using it for mock-ups. At this stage, we integrate prototype to move beyond the look and feel of a product and focus on user interaction using clickable wireframes.
3/5 - Visual Design
We proceed further towards design only after finalising the layout and flow. At this stage, we give life to wireframes with images and thematic colour styles to create a brand identity. It includes integrating typography, font styles, guidelines and iconography.
4/5 - UI Development
This is where we beautify all that’s been made until now. This stage validates following predefined UI style guide ensuring presence of all the UI elements. Right from designing onboarding flow to bridging back-end functionality and front interface happens here.
5/5 - Usability Testing
Next up, prototype testing of with end users. We follow this as a design validation exercise based on user trials performed using multiple testing sessions. Here’s where we look out for user satisfaction accessibility, and pleasure and try improving usability gaps.